Marketing Services

The most important part of an effective online marketing strategy is to make sure you have a content-rich website that’s set up using the latest marketing techniques and technology to maximise your leads and sales from your website visitors.

We can help by planning and setting up your content-rich website. This will include the following:

1. Identify the key objectives for your website, your target markets and keywords, your point of difference and your marketing and sales process.
2. Plan your sitemap and your website layout, including selecting your template design to work from.
3. Plan and identify what content we need to develop, including images and how we’re going to collate this together.
4. Complete website design, including 5 alterations to perfect the design.
5. Complete website content development, including copy writing, design and image collation ready to upload to the website.
6. Complete website development and content upload, including 5 alterations to perfect the site.
7. Go live with the website, including an 18-point quality check in the live environment.

Search engine optimisation (SEO) is simply about driving traffic to your website by getting your site to show up at the top of the search results when a person searches for a relevant search term or keyword.

We take the time to understand your business, so that we make sure the right traffic is finding your website and that your site is set up properly. We use our proven 5-step SEO management strategy to drive the best results for your brand, along with a fair 6-month 1-page performance guarantee.

Google AdWords, or SEM, are the paid ads that appear at the top of a search on Google. Ads can be set to appear based on certain keywords or search terms. You pay when someone clicks on your ad which, if you’re smart, makes it a great strategy for driving the right traffic to your site.

We take the time to understand your business, so that we make sure the right traffic is finding your website and that your campaigns are set up properly. We use our proven 5-step Adwords strategy to drive the best results for your brand at a fixed monthly investment.

Bring your visitors back with retargeting. Retargeting uses ads to follow your website visitors around by appearing on other websites, including on their social media sites. I’m sure you’ve viewed a car manufacturer’s site or an item on Amazon or eBay and then suddenly you see ads from that site everywhere you go. This is retargeting.

We take the time to understand your business, so that we make sure your site visitors are segmented properly and that your ads are high quality, showing in the right places. We use our proven 5-step retargeting strategy to drive the best results for your brand at a fixed monthly investment.

This is about setting up and managing a Facebook campaign to attract people into your business who aren’t necessarily searching on Google. This is done by targeting Facebook users with an interesting piece of content relevant to your business; for example, a blog post on why they should use the product or service that you sell.

We are then able to set up a follow-up ad with a call to action (e.g. book a meeting or get a quote), which only goes to the people who clicked on the initial link.

Social media is a massive marketing medium. It is a great way to find and engage with your target market and then to drive them back to your website and into your sales process. This includes social media channels like Facebook, Instagram, YouTube, LinkedIn and Twitter.

Too often, business owners don’t have the time or expertise to manage their social media effectively and they have had a bad experience with generic outsourcing. We use our proven 5-step retargeting strategy to drive the best results for your brand at a fixed monthly investment.

Emails have been around for a while, and nowadays we all get hundreds of the damn things every day! However, email marketing still outperforms social media, SEO and AdWords with an ROI of 3,800% (DMA). Your email list is still one of the most valuable assets your business has!

Too often, business owners don’t have the time or expertise to manage their email marketing in-house effectively, which is why we’ve developed our email marketing management service in conjunction with our blog preparation and publishing service.

We use our proven 5-step retargeting strategy to drive the best results for your brand at a fixed monthly investment.

With online marketing, content is king. Position yourself as a market leader by developing content that provides useful information to help solve problems. This can increase your website traffic, interaction and sales. Blog posts are useful articles placed on your website that you can share with your email list, post on your social media sites and optimise to be found on search engines.

Most business owners don’t have the time or expertise to implement or use blogs effectively and they have had a bad experience with generic outsourcing. We use our proven 5-step retargeting strategy to drive the best results for your brand at a fixed monthly investment.