Why Choose Us

Once you’ve decided you need a business coach, the next step is to decide which coach is right for you.

The match between you and your coach is vital to the success of the engagement. You need to take into consideration their:

• experience,
• knowledge,
• coaching style, and
• coaching model.

It’s important to match the coach with what you need.

Personality is important too! It helps if you like them! You are going to be working closely with this person, so you need to feel comfortable.

Over the years I’ve found the best way to find out if a client and I are a good match is by having an initial complimentary session. This way we’re able to check each other out.

Before we get there, though, read a bit more about me below and what we do.

Then, if you think we might be a good match, book in for a 15-minute discovery call so we can have a chat. If relevant, we’ll book in your initial complimentary session.

The Top 6 Reasons Why I Can Help You

I’m an accountant …

Well, I like to say I’m a recovering accountant, or an accountant with a personality (I know, it’s hard to believe!). This might be why I’m not an accountant anymore.

What I have found, though, is that being an accountant has helped me have a much deeper understanding of business.

It took me around six years of study and work to become a qualified accountant, and during that time I learned the fundamentals of business.

Numbers are the language of business; they show you what’s working and what’s not. Through my study and experience, I’ve learned how to speak the language of business fluently. Don’t tell anyone, but I love numbers!

I love to:

• review the numbers in a business,
• help clients understand what the numbers are saying,
• and help them make better decisions to improve results based on their numbers.

A lot of clients tell me that what they like about my style of coaching is that it starts and ends with the numbers. It isn’t just about making them feel good, but about implementing the steps to get results.

It doesn’t stop there. My study ignited a passion to learn about business and I became a student of business success. I’ve devoured over 330 business and personal development books and courses, and 20 years on I’m still reading and learning.

As I write this, I’m excited as I’ve just received a new marketing book that’s hot off the press (I know, I’m pretty sad). I love learning new things and sharing it with my clients!

I’ve also studied under leading entrepreneurs, coaches, and consultants over the years, including:

• Tony Robbins
• Paul Dunn
• Chris Mason
• Brad Sugars
• Chris Howard
• Mike Koenigs
• Brendon Burchard
• Ryan Deiss
• Russell Brunson
• Taki Moore
• … and many more.

I like to learn about every aspect of business from financials to marketing, sales, systems, leadership, management, and the human mind. I love to use that knowledge to help my clients.

I’ve been coaching for over 20 years …

You could argue that the first point makes me book smart, which it does. The second point, though, also adds experience.

I’ve been working one on one with business owners for well over 20 years now.

When I started business coaching, no one had heard of it. Now business coaches seem to be everywhere! However, experience counts.

During that time, I’ve worked with all shapes and sizes of businesses in all economic environments.

I’ve had some clients who I’ve worked with for over ten years and others I’ve taken from a $1m turnover business to a $25m turnover business.

I’ve helped to:

• build teams,
• develop management teams,
• implement general managers, and
•  assist clients exit with big pay-outs.

I’ve also learned valuable lessons from businesses that didn’t go so well (not every business succeeds).

I’ve been working hands-on and in the trenches with business owners for years, constantly sharpening and improving my skills, and I can bring that experience to your business.

I provide hands-on support …

When I started business coaching, I was taught that the job of the coach was to guide, mentor, and teach the client, but not to do the work.

You’d tell the client what they needed to do and then come back in a week’s time to make sure they’d done it. If they hadn’t, you’d give them a kick up the backside.

Don’t get me wrong, this has its place, but what I found over the years is that business owners often wouldn’t have the time or the skill set to do the task.

Things wouldn’t get done and the business wouldn’t improve.

So instead, I rolled my sleeves up and started to give my clients hands-on support to implement the changes needed in their business.

This led to much better results. Clients would stay in coaching longer and everyone would win.

So, I updated my coaching model to include hands-on support in between coaching sessions. This means that at the end of each session you’ll still get tasks to do, but so will I.

This includes tasks like:

• setting up budgets,
• preparing plans,
• writing marketing material,
• writing position descriptions,
• interviewing candidates for a role,
• sitting in meetings with tricky team members, and anything in between.

So, when I’m coaching you, I won’t just come and tell you what to do and then disappear. I’ll roll my sleeves up and give you hands-on support to implement the changes in your business.

We only do one-on-one coaching …

We offer one-on-one coaching with all our programs. This means that our time is fully focused on your business and what you need. We’re able to work on the specific strategies you need, when you need them.

I’ve had a few clients who have completed group coaching. But they’ve found that they’re following a set program that’s delivered to a group, which often isn’t relevant.

When they’ve switched over to one-on-one coaching with hands-on support, we’ve been able to help them get better results quickly, as we can focus on what they need.

We also complete our coaching sessions face-to-face, on Zoom.

Group coaching has its place, and in the right situation it can be useful, but we’ve found that one-on-one coaching often gets better results.

I’m an NLP practitioner …

An important part of helping business owners to be successful is to help them work on their mindset. And there’s no better tool out there than the ones offered in NLP.

NLP stands for Neuro-Linguistic Programming. It includes a bunch of useful tools to help you get past some of the head trash that’s holding you back.

By working with an NLP practitioner, we’re able to:

• identify the limitations that are holding you back and the underlying psychological patterns that are preventing you from achieving what you want;
• work with your conscious mind to expand your awareness of your current thoughts, belief systems, emotional states and behavioural patterns; and
• work directly with your subconscious mind to release those limitations by using proven NLP techniques.

Many clients have said that coaching helped them to think about things differently. They’ve been able to deal with their challenges more effectively, helping them to achieve better results.

This is down to slowly working on your mindset using some of these NLP techniques.

I’ve developed a proven coaching framework …

From my experience of working with hundreds of business owners for over 15 years, I’ve put together a framework that gives you a blueprint for success.

This starts with putting a plan together and then includes working on three key areas of the business:

• Money
• Growth
• People

I’ve included all 89 steps of this coaching framework in the 89-Point Business Success Checklist, which you can download here.

We also offer a marketing and bookkeeping service and have a team of experts to help in that area if you need.

This includes everything I do with my clients and also comes with a mini webinar that shows you how to use these steps to help you double your profits.

This model works, and coaching is all about helping you implement these steps.

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